With more than 200 people in attendance at the Hacienda de los Morales in Mexico City, the Fix Network World celebrated bringing its’ internationally recognized Fix Auto brand to Mexico.
The gala event marked the entrance of the global Fix Auto brand to the Mexican collision repair market. The event featured speeches from Fix Network World CEO Steve Leal, President of Fix Auto Mexico Manfred Brandes, Director of Operations for Fix Auto Mexico Jaime Castillo and special guest television personality Alonso Castellot. Local dignitaries, collision repairers, insurers, fleet companies and representatives from the Fix Network World team also joined the celebration.
The Fix Auto franchise model provides repairers with the ability to run a successful business whilst uniting them with quality brand standards, superb customer service and the predictable consistency of repairs which is highly sought after by both insurance partners and customers. Fix Network World has secured many partnerships with the leading industry suppliers, giving their franchisees a genuine competitive advantage. Founded over 27 years ago, Fix Auto continues to inspire their franchisees to truly think globally while operating locally.
Speaking about bringing Fix Auto to Mexico, Fix Network World CEO Steve Leal said: “We are delighted to bring our brand and concept to Mexico. We have great partners here who understand the local market and already enjoy strong relationships with many work providers and collision repairers. I am excited to see Fix Auto drive forward in Mexico.”
CEO of Fix Auto Mexico Manfred Brandes added: “By bringing Fix Auto to Mexico we are revolutionising the Mexican collision repair industry. The Fix Auto franchise model provides a ‘win, win’ solution for repairers, work providers and customers. The core values of Fix Auto allow repairers to own and operate locally while giving them the opportunity to thrive with support more traditionally associated with a corporate model. The future is Fix.”