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Car industry needs to prepare for influx of Chinese brands

Australians should expect an influx of Chinese made electric vehicles, as the industry prepares to adapt to the NVES over the next few years.

Repair workshops should expect an influx of new Chinese made electric and hybrid vehicles on the roads, as the industry prepares to adapt to the government’s emissions scheme over the next five years.

The June figures from the Federal Chamber of Automotive Industries (FCAI) show hybrids have risen to 14.4 per cent of all new vehicles sales almost double last year’s June figure while EVs dropped slightly to 8.0 per cent (from 8.8 per cent in May this year).

Total sales for EV’s so far in 2024 are 16.5 per cent up on 2023 with 50,219 new EVs on Australian roads.

According to Drive, there are approximately 600,000 Chinese cars have been purchased in Australia since the first models arrived 15 years ago.

There are currently more than 40 models on sale in Australia which are manufactured in China, with a further dozen estimated models on the horizon – many of which are electric or hybrid.

IN 2023, China leapt to third in the country of origin for new vehicles, behind Japan and Thailand.

In 2023 electric vehicles produced in China nearly tripled in Australia, up 174 per cent compared to 2022 when as recently 2018 it sold no electric cars.

The New Vehicle Efficiency Standard (NVES) is set to come into effect on January 1st, 2025. The new host of regulations are designed to lower tailpipe emissions and improve fuel economy.

The expected influx of Chinese cars is predicted to disrupt the current automotive climate in Australia, particularly as the industry responds to the NVES.

MTAA CEO Matt Hobbs has regularly signalled the NVES as heralding a major change to the car parc, one the repair industry needed support from government to get ready for.

He quoted figures to show there is predicted to be 160 mew models of EV by 2029 and this was exemplified by the rise of China which had gone from 3.5 per cent of new vehicles to 16 per cent in three years.

“The car companies have to meet the fleet mix, but the rest of the supply chain has to be ready for them,” Hobbs said at NCR‘s Symposium 24.

This month the AAAA has also ramped up its call for government subsidies and policy action to meet this demand and ensure the aftermarket can service and repair these vehicles after they are purchased.

“It’s relevant to the whole industry because repairers have to fix them, others have to recycle them but most importantly the repairers have to get them back on the road quickly and efficiently. And this is taking into account a whole lot of brands we don’t even have on the market yet.”

While established brands from Japan, Europe, and the US are redesigning their product plans to ensure their vehicles comply with the new rules, many of the Chinese car brands are expected to begin offering electric or hybrid models. These models are offered at more affordable prices and are fitted with the latest technology.

In the next 12 months alone, there are seven Chinese brands expected to start selling cars in Australia including JAC Motors, Xpeng, Leapmotor, Skywell, Zeekr, Jaecoo, and Smart, who will join already-established brands, such as LDV, GWM Haval, and BYD.

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