The BMW Group has underlined its strategic focus on electromobility and the desirability of its electrified model portfolio with impressive sales growth figures achieved for the first half of 2022 on both a local and international level.
Worldwide sales of fully electric BMW and MINI models in the first half of 2022 more than doubled those of the same period in 2021, and local success was reflected in fully electric BMW models recording quadruple figure percentage growth following the launch of the iX3, iX and i4. For brand MINI, the Electric Hatch, a model that combines a highly responsive fully electric powertrain and brand hallmark go-kart dynamics, continued its stellar run with 102% growth
Complementing the EV growth, registrations of BMW plug-in hybrids (PHEV) recorded a 75% uplift in registrations for the first half of 2022, with the highlight for the PHEV line-up being a 57% increase for the X5 xDrive45e on the corresponding period in 2021.
BMW Australia is continuing to aggressively expand its product portfolio, with launch of the BMW i7 flagship sedan model later this year, and iX1 in 2023. With addition of these models to its line-up, BMW Group Australia will offer 12 electrified models to local customers, which is among the most of any automotive manufacturer in Australia.
The next generation purely electric Neue Klasse line-up of models will make a significant contribution to BMW Group sales volumes from the middle of the decade onwards. The Neue Klasse has the potential to further accelerate the market penetration of electromobility so that 50% of the BMW Group’s global sales could be generated from fully electric vehicles before 2030.
MINI will have an all-electric product range by the early 2030s, while all future new models from BMW Motorrad in the field of urban mobility will also be fully electric such as the new BMW CE 04, which launched in Australia earlier this year.
The focus on electromobility expansion is in concert with the BMW Group’s dedication to sustainability and ambition to transition to a carbon neutral business by 2050. It has clear C02 emissions reduction targets for 2030 in supply chain, production and of course in the use phase.
The BMW Group additionally plans to increase its use of secondary materials in vehicle production from the current level of 30% to 50% in the future.