Latest News

Ambassadors, resources, events and more; ACIA lays out its strategy

The industry alliance aimed at addressing the skills shortage has taken its next big step forward with the release of a multi-year strategy.

The strategy outlines multiple actions the group will take around four key areas; People, Growth, Marketing and Governance and has set benchmark dates for their completion in its ongoing efforts to be the cohesive force helping solve the industry’s skills issues.

Several actions including participating in career, trade and motor events have already commenced and last week, the ACIA released the first of its career promotional videos as part of a wider strategy where it wants to broaden its external channels.

It also aims to have recruitment resources and material ready for repairers to download and use by early next year as well as have young industry ambassadors to “sell the brand’ of repair careers by later this year.

It will also seek to lock in one source of government funding this year along with ongoing membership growth.

The ACIA’s first organisational strategy also outlines the research project aimed at uncovering the key “influences and barriers” to the industry’s recruitment challenges and to develop solutions.

Board member Stu Faid says the strategy was a key part of  its intent to show the transparency and detailed planning the Board has committed to for its members.

Stuart Faid. Image; ACIA

“In order to set a clear intent for the organisation and how it will serve the industry and its members, we held a two-day strategy development workshop,” Faid says.

“Here we identified a range of opportunities and crystallised the approach the Board wants to take over the next few years.

“However; Strategy can’t just reside in a static document as words and pictures, it has to be something that drives an organisation forward.

“We worked hard to make sure it’s a practical and sensible approach, recognising we are a young organisation with limited resources, but we do have a huge amount of industry goodwill to draw on,” Faid said.

“With new board members now elected and the action groups going well, we are confident we can continue our step-by-step approach to the industry recruitment and retention issues.”

The strategy report is another example of the strong governance approach the ACIA has committed to and can be accessed at the ACIA website, Faid says

“If you have any questions or feedback, the website has a contact area and of course, membership information and options are there too.”

Go to

For more information, join a working group or to become a member of the ACIA, email:

For further information, please contact the ACIA at


Send this to a friend