Axalta Coating Systems to Acquire Business of Ellis Paint Company

Axalta Coating Systems a leading global supplier of liquid and powder coatings, announced its acquisition of the business of Ellis Paint Company, a prominent manufacturer of industrial and automotive refinish paint in North America. Financial terms of the transaction were not disclosed.

Founded in 1887, Ellis Paint Company is a well-known manufacturer and distributor of a strong portfolio of coating products suited for an extensive array of industrial applications and substrates including steel, concrete and wood, shipping vessels and construction equipment, and indoor and outdoor furnishings and fittings. Ellis Paint Company products include the Hy-Lux line of multi-purpose coatings, the Shaft-Lac line of solventborne coatings, the Maximus line of low VOC industrial maintenance coatings, and the Engard line of heavy-duty industrial coatings. The automotive segment of Ellis, Pacific Coast Lacquer, developed Poly-Primer, a legacy product which was the original solution to high VOC lacquer primer in the vanguard of the evolution of low VOC coatings in the automotive industry. Pacific Coast Lacquer is a name with a strong reputation in bodyshops, custom shops and auto design studios.

“We are excited to have the extensive range of high quality Ellis Paint Company brands join Axalta’s portfolio of products,” said Michael Cash, Axalta Senior Vice President and President, Industrial Coatings. “Ellis Paint’s commitment to providing innovative and sustainable coatings is renowned in the industry and will align well with our focus on technology and business strategy. We are committed to the continued support of Ellis Paint’s current customers and look forward to leveraging Axalta’s market strength to extend the reach of Ellis Paint’s fine brands to new customers.”

Ellis Paint Company has developed a vision and entrepreneurial spirit that has led to global solutions such as lowest VOC formulations, best transfer technologies and spent material recycling practices. From product development, manufacturing and application systems to its ability to respond to the evolving environmental priorities, Ellis Paint Company has fostered a reputation of being a partner that contributes to the success of its customers.

“It has been a dream of ours to take our quality products even further,” said Sandra Berg, President and CEO of Ellis Paint Company. “Our company has proven itself in California through three generations. It is tremendously exciting to know that Axalta will not only help us better serve our current customers, but also make our assortment of environmentally responsible products available to a wider range of national and international customers.”

Editor: When I was working in the USA from 1986 to 1990 I worked closely with Bob Berg, the owner of Ellis Paint Company and his marketing team. What a great organisation it was and a great team which included his daughter Sandra Berg who you can see in the photo above. This is a good arrangement for Sandra, Ellis Paint Company and of course Axalta Coating Systems. We wish them all well for the future.

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